Meet the team
Please click on the branch of interest below for a quick search
Horncastle Hearing Centre
Diane Marshall
I have recently joined Sound Advice after 26 years of working in a GP surgery. Firstly as a receptionist, and then working my way up to Dispensary Manager. I have two grown up children and grandchildren, and love spending time with them. I’m often on the school run! Holidaying with my partner is one of my favourite things to do, whether it’s at home or abroad. My hobbies include Aquacise, Pilates and reading. I also love a catch up with friends over coffee or lunch.
Simon Whipday
I have worked in the hearing industry in some format, including building hearing aids, since 1992. I also have a degree in Audiology. I enjoy, camping, gardening, holidays abroad and I also like to play golf. I am a grandad to a beautiful granddaughter and no one knows I used to play the violin!
Julie Foyster
I joined Sound Advice Hearing in Horncastle as a Receptionist with extensive administration & finance background mostly within the Public & Care Sector. I get enormous job satisfaction from being helpful and enjoy interaction with people from all walks of life. I live in an area of outstanding beauty, and enjoy country walks and love to cook and bake which my Husband appreciates very much! I also love to dance when I get the opportunity and my favourite time of year is Christmas.
Hull Hearing Centre
Lynne Hutchinson
I have been working at the Hull branch for just over 5 years. My original background was Payroll for many years, and I also worked for Humberside police prior to being a receptionist here in the centre of Hull. Things to know about me…. I like sunshine, coffee, good food, wine and cocktails - although not all at the same time. Not so sure it’s an interesting fact……but I once sung Karaoke with a young Ryan Giggs in Crete!
Steve Reid
I started working within Audiology in 2000, and in this time I have gained a huge amount of experience. I have worked in every corner of Yorkshire, and further afield too, which has enabled me to dispense a vast array of hearing aids from the different manufacturers within the industry. I have always had an interest in technology, which was one of the reasons I was attracted to this career, but seeing the difference we can make to people’s lives is what has kept me interested after all these years. In my own time, I love to travel, see new sights and have new experiences. I also enjoy keeping fit, whether that’s the miles I put in on my bike, or just walking the dog
King's Lynn Hearing Centre
Suzanne Stevenson
I qualified as an audiologist in 2002 and I really love my job of helping those with a hearing problem. I myself have developed hearing loss over the years since qualifying, so I can relate to the benefits and journey of wearing hearing aids. I was originally based in Surrey and moved up to Lincolnshire 15 years ago to enjoy and be with my two beautiful granddaughters. In my spare time I can be found in my garden or doing handicrafts, including making traditional teddy bears.
Hearing Centre – Lincoln
Tracy Cook
I have worked at Sound Advice Hearing for a number of years, but I have had a little break in between. All my working life I have always been in jobs that are customer based. I love meeting new people and giving them the customer service they deserve. When I am not working, I love spending time with my new husband who was my partner for 18 years. I love training every day, socialising with family and friends. When I was 21 I joined the Army and jumped out of an aeroplane 12 times at 3000 ft!
Jessica Beasley
My names Jess. I have been in the industry - alongside Optics - for 22 years now. I love helping people in general, but helping people hear better is my passion! I’ve lived in Lincolnshire since I was 7. And for the last 4 years, Lincoln itself. I love it here! I take pride in my service to my patients, and I’ll always go the extra mile for them. I enjoy time away with my partner and my dogs, as well as visiting my family regularly. I have a lot of hobbies, including photography, sewing, puzzles, DIY. I Love live music too and a good country pub!
Katrina Bullimore
I have worked at Sound Advice Hearing since June 2017. I am generally a happy outgoing person whatever the weather. My hobbies are playing Bingo, walking and watching football especially American Football with the Hubby and it’s even better when we watch them at a live game. My team that I follow is the Bengals. I love spending time with family and friends.
Market Deeping Hearing Centre
Lauren Lyle
Hi. My name is Lauren. I’ve worked for Sound Advice for over two years now and I love my job working within a small, friendly team. I am a mother of two young children who keep me very busy so I don’t have much spare time. When I do get a moment to myself, I enjoy gardening and reading.
Jane Fensom
I started working at Sound Advice Hearing when the Peterborough branch opened. I have 2 daughters & 2 grandchildren. I also qualified as a beauty Holistic Therapist over 12 years ago. I was Brown Owl for a Brownie pack of 30 Brownies, achieved my pack holiday licence to take brownies away on adventure holidays. I love salsa dancing and jive, have level 1 in pole dance fitness and I love cruising
Tracy Whipday
I have been an audiologist for 8 years and in my previous life I was a qualified psychiatric nurse for 25 years. I love the water and swimming and sometimes I go to the gym. I have a grown up family and a granddaughter who is 5 years old. No one knows I was a qualified plasterer
Norwich Hearing Centre
Lorraine Baker
My name is Lorraine and I am 60 something ha! I have been married for 43 years and have 3 sons, 13 grandchildren and 6 great grandchildren! I only have one hobby and that is crafting. I make cards for all occasions and 3D gifts. I like to Rock N Roll and go to 60's weekends twice a year, where I get dressed up in Rock N Roll gear - the skirts, petticoats and sometimes beehive wigs! I love my car which is purple, in fact i love purple full stop. I have worked in the hearing industry for over 13 years, 7 of which have been with Derrick.
Derrick Soanes
I have been in the hearing industry for over 32 years. I am very passionate about my professional role and am dedicated to helping the hearing impaired gain a better quality of life. I have a good local reputation of providing a first class service and always going the extra mile. I grew up in Norwich and currently live in Taverham. I have a large family which keeps me busy in my spare time. I enjoy football, having played in the local leagues in my younger days and am currently a Norwich City season ticket holder. I enjoy countryside walks, watching television and listening to music. I must confess to enjoying a bit of karaoke after a beer or two, although my neighbours may beg to differ!
Nottingham Hearing Centre
Jessica Beasley
My names Jess. I have been in the industry - alongside Optics - for 22 years now. I love helping people in general, but helping people hear better is my passion! I’ve lived in Lincolnshire since I was 7. And for the last 4 years, Lincoln itself. I love it here! I take pride in my service to my patients, and I’ll always go the extra mile for them. I enjoy time away with my partner and my dogs, as well as visiting my family regularly. I have a lot of hobbies, including photography, sewing, puzzles, DIY. I Love live music too and a good country pub!
Southport Hearing Centre
Winchester Hearing Centre
Louise Bowdery
I’m excited to join Sound Advice Hearing, bringing 14 years of experience and a deep passion for helping people manage and improve their hearing. With both personal and professional experience in hearing loss, I understand the challenges it can present and am committed to helping clients reconnect with their loved ones and live life to the fullest. I hold an MSc in Audiology and have been involved in various hearing loss support groups, which has reinforced my belief in the importance of truly listening to each client’s needs. Having worked in fast-paced environments, I’m excited to be part of a team that takes the time to offer high-quality, personalized care. Originally from Northern Ireland, I’ve lived on the South Coast for 14 years, where I enjoy life with my two children, who always keep me on my toes!
Head Office - Heighington
Dani Davies
My career in marketing started over 20 years ago now. I worked alongside Sound Advice Hearing for a few years in my previous role, and I got to know Paul and Anne-Marie and the business pretty well. So, when the opportunity arose for me to join the team I jumped at the chance! Usually found with my headphones on, I have an extreme passion for music of all styles. I worked alongside musicians, producers, and DJs in my 20’s and was fascinated by the science of sound. So, it seems serendipitous to be working in audiology now! Outside of work my time is mostly spent with my two kids. When I’m not playing taxi for them, we love to be outdoors having adventures, discovering new places and getting to music festivals.
Anne-Marie Scigala
I have been the finance director at Sound Advice Hearing for over 10 years. I enjoy travelling to places that have a warm climate and try to visit a new place each year. I used to be a keen swimmer and worked in Maine, New England teaching children to swim, canoe and water ski. I also spent many a summer in my ‘younger’ years lifeguarding at Wells-Next-The-Sea.
Paul Scigala
I have been in Audiology since 1993, and in 2003 I set up the private hearing healthcare business – Sound Advice Hearing. I was one of a very small group of Audiologists trained as a Clinical Ear Care Practitioner in earwax removal, leading to becoming a BSHAA Registered Clinical Ear Care Trainer, training other Audiologists within the industry. I am currently Chairman of the Association of Independent Hearing Healthcare Professionals (AIHHP) and previously, a council member for the British Society of Hearing Aid Audiologists. In my spare time I am a very keen horticulturist and have a long standing love affair with football as both a player and coach. I like to get out for long walks with our family dog, Willow. I also have a keen interest in motorbikes.